Consumer mindset

[robinbloke]

How much of a victim of marketing are you?

The point is, not if you can answer amusingly or differently, that you actually know what the slogans or situations are marketed to. Some of these are quite old.

Answer the following to see...

1) One of your friends trips and falls ass-first into a paintpot, they're utterly stuck, it's utterly amusing. It's a _______ moment.
2) What is the real thing?
3) What is slightly rippled with a flat underside?
4) What tastes better than an armadillo?
5) Some bloke manages to perform some amazingly impressive feat. What does he quite obviously drink?
6) What perfume should a woman wear to get strangers to give her flowers?
7) Name the mild cigar.
8) What is 'the best a man can get'?
9) What does the lady love?
10) What would you need to love someone 'enough' to give them?



1) Kodak
2) Coke
3) Boost
4) Dime
5) Carling black label
6) Impulse
7) Hamlet
8) Gillette
9) Milk tray
10) Your last rolo

All done? Rate your life as a by-product of advertising as follows:-

1-3: You are what advertisers fear most. Go you.

4-6: Hapless by-product, although not entirely absorbed the call of commerce is strong with you.

7-9: You have been assimilated, your life has been sucked into the world of consumerism. Welcome to the dark side.

10: You are a material girl/boy and you know it, you know the slogans, the bargains, the slang and know what you need to be to be 'hip' - Enough money to buy everything on TV.

Comments

[faerierhona.livejournal.com]

I got them all! But...

I work in Marketing

Part of my uni course was in mass media, including advertising

I have an extremely good memory!

Advertisign works very little on me. I tend to buy shops own brand, except corn flakes, cos kellogs taste better, quite simply.

I'm the TRUE nightmare consumer. I know the adverts. I've looked at what they claim. And I have looked at what I need in my life.

Then I go out and buy the cheap version!

[karohemd.livejournal.com]

Well done. I do exactly the same thing. I don't need to follow brand names.
I love some ads or commercials on TV but that doesn't mean I will buy the product, just because the spot is cool or the girl is cute.

[crag-du.livejournal.com]

Likewise, I got most of these.

While I don't have Rhona's excuse of working in marketing, I do like to pay attention to what is going on around me, and apparently have a very visual orentated memory.

While I do sometimes go for branded goods, this is mostly based on experiance, rather than the say so of adverts. I use a Gillett Mach3 for example 'cause I've found I tend to hack my face up with a cheeper disposable razor, and prefer weetabix to own-brand 'cause the own-brand seem to go soggy quicker.

Nyah-nyah-nyah...

[k-lioness.livejournal.com]

I only got three of them. On the other hand, the only local TV I watch is CBeebies, and they only show commercials for their own kids shows. The three I did recognize are the brands that I grew up with, which apparently have internationally used slogans - Coke, Gilette and Kodak. I'm sure I would score a LOT higher with US slogans.

Re: Nyah-nyah-nyah...

[robinbloke.livejournal.com]

It's actually interesting (I find) to see the commercials for different countries, as you get a slice of marketing targeted for that country thats designed to appeal within the frame of a few seconds, it's like a culture soundbyte almost.

[davywavy.livejournal.com]

This test is a great deal more enjoyable if you simply shout "SPUNK!" as the answer to every question.

[malkmark.livejournal.com]

Well, I got seven, but in my defence I'd like to say:

1. I have a very good memory for trivia: a lot of really odd stuff sticks in it, even when it's worthless.

2. My bank-balance is protected by my deeply cynical nature: I know they want me to buy stuff and are just trying to push the right buttons...